8th January 2025 – (Tokyo) A Japanese man has turned his life around by offering a unique service—renting himself out for companionship. Reports indicate that he can earn an impressive annual income of up to US$80,000, often by simply being present with clients and doing nothing at all.
The individual in question is Shoji Morimoto, who lost his job in 2018 after being critiqued by his supervisor for lacking initiative and not contributing value to the company. Now known as the “man who does nothing” in Japan, Morimoto spends his days renting himself to strangers seeking companionship.
His role is remarkably straightforward; he often sits alongside clients, providing company without engaging in any particular activity. His services range from waiting at the finish line for marathon runners to keeping clients company while they wait for home renovations or cleaning.
Morimoto receives approximately 1,000 requests from clients each year, allowing them to decide how much to pay him. For rentals of two to three hours, he typically charges between 10,000 and 30,000 yen.
According to a consultant from Nomura Research Institute, the concept of renting oneself out aligns well with the recent needs of Japanese people, who are not necessarily seeking love or marriage but rather prefer uncomplicated companionship for casual outings or meals.
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